My First Marketing Meeting

Sam (I am), the intern

As Robert Gallagher so wisely put it, “change is inevitable – except from a vending machine.” Things are really moving and shaking here at Dorchester as we shift from mass-market to trade publishing. We’re gearing up for our new releases, and just the other day, I sat in on a marketing meeting with the oh-so popular, Leanna Renee Hieber! Leanna is the award-winning, best-selling author, actress and playwright, mostly known for her Strangely Beautiful series (ghostly, Gothic Victorian Fantasy novels). We held a marketing meeting for her new book, The Perilous Prophecy of Guard and Goddess. As the editorial department and marketing department flew through names, contacts, and ideas, I sat in awe of how publishing works. Between the publishing jargon, (of which I had no clue what Steam Punk was until this meeting) to the tasks being assigned, to the speed at which ideas bounced around, I was furiously taking notes, trying to keep up. Currently, I am earning my M.S. in Publishing, and let me tell you, classroom experience is much different from on-the-job experience (hence, the need for an internship). Textbooks alone can’t do the book publishing industry justice. Anyhow, back to the meeting. From the seamless way at which brainstorming occurred, you can tell this was a well-oiled machine. When a team member made a suggestion, someone else knew how to build upon it, whether it was a contact at a bookstore, convention, or website. At first I was intimidated. This was a legitimate meeting; this meeting could make or break the success of Leanna’s book – no pressure. It was a wonderful feeling being a part of the team, rooting for the author’s success; I left the meeting excited for what was to come, and baffled by all of the work involved in making it happen.

~Samantha Hazell, Intern

2 Responses to My First Marketing Meeting

  1. Stephanie Hazell says:

    Nicely done, Samantha! You made your mom proud 🙂

  2. It’s cool to see what’s happening at Dorchester! Keep up the great posting.

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